505Design received a commendation for our Design Architecture and Graphic Design for Springfield Town Center located in Springfield, Virginia. Congratulations to the members of the team!
Springfield Town Center is a super-regional, enclosed mall in Fairfax County, Va., a densely populated, wealthy community outside Washington, D.C. The mall opened in 1973 and became a premier shopping center in the region. Over the years, following lack of investment in the property, the mall lost its traction with customers, who were gravitating to other destinations. Redevelopment began in 2012. While the center’s department stores remained opened throughout the project, the two-level enclosed mall was shuttered, demolished and completely rebuilt.
The property was brought up to a new standard, combining several uses into one environment with new aesthetics and finishes suited to attract a sophisticated clientele. The shopper experience was completely enhanced with a luxury movie theater, fitness center, destination dining, entertainment offerings, off-price retailers, fast fashion purveyors, junior box, lifestyle tenants, and high-quality small shops. New shopper-friendly amenities brought comfort to consumers – including soft-seating areas, charging stations, children’s play areas, same-day delivery, package stow, and valet parking.
When the property reopened in October 2014, it was received with fanfare by the community, shoppers, and media. Another three million sq. ft. of developable land has been approved with future phases to include office, residential units, hotel space, and additional retail over the coming decade.
505Design was also a member of the winning design team providing Conceptual and Environmental Graphic Design Services for the renovation and expansion of St. Johns Towns Center in Jacksonville, Florida.